Apple has officially unveiled the 2024 MacBook Pro, powered by its most advanced chip yet, the M4.

The new MacBook Pro, now available for pre-order, joins the revamped iMac and Mac mini in adopting the M4 processors, marking a leap forward in speed and AI capabilities. Apple promises improved performance across all three configurations and says the new device will launch on November 8 at a starting price of $1,599.

“MacBook Pro is an incredibly powerful tool that millions of people use to do the best work of their lives, and today we’re making it even better,” said John Ternus, Apple’s senior vice president of hardware engineering. said in a press release.

Learn more about each new MacBook model

Each MacBook Pro is equipped with Thunderbolt 4 or 5 ports, an HDMI port for up to 8K resolution, an SDXC card slot, a MagSafe 3 port for charging and a headphone jack. The device comes in two colors: black or silver.

The 2024 MacBook Pro line is distinguished by three versions of the M4 chip:

• The 14” MacBook Pro with M4 includes a 10-core CPU, 10-core GPU, three Thunderbolt 4 ports and up to 32 GB of memory – with 16 GB in the base model. It costs $1,599.
• The 14” or 16” MacBook Pro with M4 Pro is built for developers, professional artists, engineers, or other graphics-intensive business use cases. It includes a 14-core CPU, up to a 20-core GPU, and the M4 Pro chip itself, which can speed up AI tasks, geo-mapping, structural engineering and data modeling. It starts at $1,999.
• The 14” or 16” MacBook Pro with M4 Max is designed for the most demanding workloads. This includes professionals who often use heavy-duty animation programs or developers who use large language models. It holds up to a 16-core CPU, up to a 40-core GPU, and more than half a terabyte per second of unified memory bandwidth for desktop-like performance. The device includes the Media Engine, which uses ProRes accelerators for improved performance when working with 4K / 120 FPS video. It starts at $2,499.

Apple also announced that new MacBook Air models with M2 and M3 chips will be available with double the previous starting memory, at 16GB, for $999.

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Display, performance and AI features get a boost

Like some of the new iMacs, the 2024 MacBook Pro line uses a nano-textured display to show clearer images in bright conditions, such as when you’re working outside. All the new laptops feature Apple’s contemporary 12MP Center Stage camera and “Center Stage” and “Desk View” modes. Desk View can automatically show both a person’s face and their desk for content creation.

The M4 chip’s performance-per-watt efficiency contributes to what Apple has claimed is a 24-hour battery life. It speeds up tasks like editing photos or editing animated scenes in Blender, Apple said.

As Apple previously noted, the M4’s neural engine is designed to run relatively heavy AI workloads, such as Apple’s generative Siri upgrade of intelligence. However, Apple Intelligence is only compatible in US English and only works on macOS Sequoia 15.1.

Apple Intelligence brings rewriting, proofreading and summarizing tools, a revamped Siri that can respond to more naturalistic typed or spoken requests, and image generation. The 2024 MacBook Pro line will be ready for the expanded Apple Intelligence capabilities expected to drop in December.